Au Bon Pain
Relaunch of the first U.S. bakery cafe emphasizing the quality and integrity of their food with revitalized merchandising, branding, and store design.
OUTCOME ASSESSMENT
Locations remodeled throughout portfolio
Prototype Builds
Increases in Guest Traffic and Average Guest Spend realized prior to the sale of the business to Panera Bread.
Increases in Guest Traffic and Average Guest Spend realized prior to the sale of the business to Panera Bread.





- Business Diagnostics
- Brand Strategy
- Market &
Consumer Insights - Opportunity Analysis & Sizing (including M&A)
- Menu Analysis
- Architecture &
Interior Design - Graphics & Communications
Identity - Packaging
- Industrial Design
- Kitchen Layout &
Equipment - Labor & Efficiency
- Process & Systems
- Throughput Analysis
- Digital Optimization